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- This Company is Selling 20 Million Worth of Soda a Month…
This Company is Selling 20 Million Worth of Soda a Month…
This Company is Selling 20 Million Worth of Soda a Month…
This is the New Money Talks Newsletter, packed with entrepreneurs’ personal stories, real estate investing, financial tips, and more! All in three sections!
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In this edition of our newsletter, we dive into the journey of a soda company now worth millions, beginning with a simple idea - to create a healthier alternative to mainstream sodas. The founders, Ben Goodwin and David Lester were fueled by a shared passion for gut health and a belief they could reinvent the soda market.
The $100k Leap of Faith
Equipped with their vision and a $100k investment, the duo launched Olipop in 2018. They faced the tough task of breaking into a soda industry dominated by giants. However, their unique product and unwavering determination kept them going.
The Rise of Olipop
Olipop's unique selling point is its focus on gut health. Their sodas are full of prebiotics, botanicals, and plant fiber, with less sugar than traditional sodas, yet still offer the familiar fizzy feel. This innovative approach quickly caught people's attention. Before long, Olipop was being stocked in stores across the country, and their initial investment started to multiply.
Disrupting the Soda Industry
In just a few years, Olipop has grown into a multi-million dollar company, challenging the soda industry's status quo. The company has found a niche in the market for health-conscious consumers who still enjoy a fizzy drink. Their success has demonstrated that there is a demand for healthier soda options.
Tweet of the Day
Quick reminder that, on average, every $1 invested in email marketing turns into $44 in revenue.
This is especially relevant going into Q4.
Build your list.
— Phillip Rivers 👑 (@thePhilRivers)
4:23 PM • Sep 23, 2023
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See you on Wednesday :)