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- This company is Valued at 2.3 Billion for Scooters
This company is Valued at 2.3 Billion for Scooters
This company is Valued at 2.3 Billion for Scooters
This is the New Money Talks Newsletter, packed with entrepreneurs’ personal stories, real estate investing, financial tips, and more! All in three sections!
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In this edition of our newsletter, we're taking a trip down memory lane to the birth of Bird, a pioneer in the scooter-sharing industry.
The Birth of Bird
Bird was born out of the need to revolutionize transportation, making it more environment-friendly, convenient, and accessible. The company was founded by Travis VanderZanden in 2017 in Santa Monica, California. Prior to Bird, VanderZanden had leadership stints at Uber and Lyft, two giants in the ride-sharing industry.
The Inspiration
The founding idea was rooted in VanderZanden's belief that traffic congestion and carbon emissions could be reduced significantly if people adopted micro-mobility solutions for short commutes. Thus, Bird aimed to fill this gap with its electric scooter service.
The Launch and Initial Challenges
Bird introduced its electric scooter service in September 2017. The early days were not without challenges. The company faced regulatory issues and pushback from communities that were not accustomed to the sudden invasion of electric scooters.
Overcoming Obstacles
Despite these hurdles, Bird stayed true to its mission and worked diligently to address these challenges. They collaborated with city officials, ensuring their service complied with local regulations, and launched the Save Our Sidewalks (S.O.S) Pledge to demonstrate commitment to city partnerships and responsible growth.
Growing into a Global Phenomenon
Today, Bird operates in over 100 cities globally and has facilitated millions of rides. Their success has spurred a micro-mobility revolution, inspiring numerous other companies worldwide.
Tweet of the Day
A good creative strategist should always have an organized library ad creatives.
— Ben Radack 🏝️ (@benradack)
4:00 PM • Sep 24, 2023
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