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Secret Biz Tip from $2M Maker...
This is the New Money Talks Newsletter, the newsletter packed with entrepreneurs' personal stories, financial tips, and more!
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Imagine this: You’re driving on the highway, and you see a car with a license plate that says “I LUV DOGS”.
You smile and think, “That’s cute. I wonder who owns that car.”
Now imagine this: You’re driving on the same highway, and you see a car with a license plate that says “FURRY FAN”.
You’re intrigued and think, “What does that mean? Is that a reference to something? Who owns that car?”
Which car would you remember more? Which car would you want to know more about?
That’s the power of a custom license plate…
And in today’s email, I will show you how John used it to make $2 Million…
Custom plates can make your car stand out from the crowd, and spark curiosity and interest from others.
But where can you get a custom license plate that fits your personality, style, and budget?
That’s where Custom License Plates come in…
Custom License Plates is the ultimate online store for personalized license plates from around the world.
It was founded by John Smith, a car enthusiast who started making custom license plates as a hobby in his garage in 1987.
He soon realized that there was a HUGE demand for his unique and creative plates, and decided to turn his hobby into a business.
He launched his website and began selling his plates online.
Today, Custom License Plates is a $2.42M/year business that serves thousands of happy customers, including car collectors, museums, movie studios, and celebrities.
It offers custom license plates for over 140 countries and over 90 states and provinces, with spot-on fonts, colors, and layouts.
You can choose from a wide selection of designs, or upload your own image or logo.
You can also customize your plate with any text you want, and preview it online before you order.
You may be wondering how they achieved this success…
Here are some key takeaways from Custom License Plates’ success story that you can apply to your own business:
1) Find a niche market that has a high demand and low competition.
Custom License Plates tapped into a market that was underserved by traditional license plate manufacturers, and offered a unique value proposition to their customers.
2) Leverage your passion and expertise to create a quality product or service.
Custom License Plates was born out of John Smith’s love for cars and his skill in making custom plates.
He used his knowledge and experience to create authentic and attractive plates that satisfied his customers’ needs and preferences.
Use online platforms to reach a wider audience and scale your business.
Custom License Plates used their website to showcase their products, attract customers, and process orders.
They also used social media and email marketing to build relationships with their customers and generate referrals.
…So those are tips that helped John make his business succeed…
Now, it's your turn to grab the wheel.
Just remember, the ordinary road leads to predictable destinations.
Make your business an unforgettable ride. Buckle up, dream maker, and prepare to inspire.
Tweet of the day
Beware the person who acts like business is always easy.
— daviefogarty (@daviefogarty)
6:14 PM • Feb 1, 2024
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See you next week :)