The $6 Billion “Dead Market” That Became a Goldmine

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In 2001, the home automation market was “dead.”

No one believed in it.

Major tech players ignored it. Investors laughed at it.

People thought smart homes were a luxury that would never go mainstream.

Then, in 2013, Ring appeared on Shark Tank.

It was a simple idea—a WiFi-connected doorbell with a camera.

But every Shark except one passed on investing.

Mark Cuban called it a bad business model…

Kevin O’Leary said no one would pay for it…

Even though millions of homeowners wanted better home security, the so-called experts thought Ring was solving a problem no one cared about.

Fast forward to 2018?

Amazon acquired Ring for $1 billion.

Now, the smart home market is worth over $100 billion and growing at double-digit rates every year.

Why?

Because Ring saw what no one else did.

They recognized a massive friction point… people wanted home security without expensive systems.

They built a product that worked with what people already owned.

They created a brand that redefined an entire category.

And now, history is repeating itself.

They mocked Ring — then Amazon paid $1.2B.

Right now, there’s a smart home disruptor making waves: meet RYSE.

With $10M+ in revenue, 200% YoY growth, and 10 fully granted patents, RYSE is transforming how we control window shades — with no costly replacements needed.

Now available in 127 Best Buy stores and expanding to Home Depot in 2025, RYSE is positioning itself as a top acquisition target in the booming $158B smart home market.

Shares are live at $1.90 each — plus, you can earn up to 25% in bonus shares.