How Two Beer Lovers Made Millions Online

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You probably think that making money online by doing what you love is hard. Or that you need a lot of skills, experience, or luck to make it happen.

You probably think that it’s too risky, too complicated, or too competitive.

But you’re wrong…

There’s an easy way to make money online by doing what you love.

And I’m going to reveal it to you.

But first, let me ask you a question.

Do you love beer?

If you do, you're not alone. Millions of people around the world enjoy drinking beer, whether it's for socializing, relaxing, or celebrating.

But, what if we told you that you could make millions of dollars online by selling beer to other beer lovers?

You'd probably think that we are crazy, right?

Or maybe you'd think that we are trying to sell you some scam or get-rich-quick scheme.

But that’s not true.

We are here to tell you a true story…

It's a story about two guys who loved beer so much that they decided to share it with the world.

And in the process, they created a multi-million dollar ecommerce business…

Richard and Geoff started Beer Cartel in 2009 as a side hustle, while working full-time jobs in marketing and IT.

They had a simple idea: to create a monthly subscription service that would deliver a curated selection of craft beers to customers' doorsteps.

They invested $10,000 of their own money to buy a website, a fridge, and some beer.

They stored the beer in Geoff's garage and packed and shipped the orders themselves.

They had no experience in ecommerce, but they learned by doing.

They experimented with different marketing channels, such as SEO, email, social media, and content. They also listened to their customers and improved their service based on feedback.

Today, Beer Cartel is Australia's leading online craft beer store, with over 1,000 products and 15,000 customers.

They have a team of 10 staff, a warehouse, and a retail store.

They generate over $3 million in annual revenue and have won several awards for their business.

How did they do it?

They followed these three tips that you can apply to your own ecommerce business:

1) Find your niche.

Richard and Geoff focused on a specific segment of the beer market: craft beer enthusiasts.

They offered a unique value proposition: access to rare and exclusive beers that are hard to find elsewhere.

They also created a community of like-minded beer lovers through their blog, podcast, and social media.

2) Test and learn.

Richard and Geoff didn't have a perfect plan when they started. They tried different things and measured the results.

They kept what worked and discarded what didn't. They also learned from other successful ecommerce businesses and applied their best practices.

3) Delight your customers. 

Richard and Geoff made customer satisfaction their top priority.

They provided fast and reliable delivery, free shipping, flexible payment options, and hassle-free returns.

They also added personal touches, such as handwritten notes, free gifts, and surprise discounts.

Richard and Geoff are living proof that you can make a living from doing what you LOVE.

They started with NOTHING but a passion for beer and a vision for their business.

They overcame many challenges and learned many lessons along the way.

And they achieved their goals and more.

You can do it too, if you follow these tips and take action.

As Walt Disney said, “If you can dream it, you can do it.”

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